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Sega Considering Raising Its Game Prices To $70

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Sega Considering Raising Its Game Prices To $70

On: May 17, 2023
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Gaming is one of the most expensive hobbies a person can pick up, often because companies will raise and lower prices based on trends. Certain game publishers have recently raised the prices of their mainline titles, and it’s possible that Sega will soon be joining them.

As one of the oldest names in gaming, Sega has built up a sizable community of consumers who frequently buy their titles and may need to change their habits as these prices increase. Considering the fact that Sega has a lot of popular IPs under its name, it could get away with such a decision.

Sega Price Hike

Believe it or not, Segawas established in 1960 in Honolulu, Hawaii, and launched its first game Periscope in 1966. Since then, it grew into a gaming powerhouse with the creation of the Sonic the Hedgehog and Yakuza games, to name a few. Titles related to either sell in the millions, and Sega is considering raising the price for all of the future big-name games.

According to Push Square, this possibility is coming off the heels of Sony, which recently decided to raise game prices to $70. Ubisoft was another company that did this not too long ago. The decision is still up in the air, and it’s unknown when Sega finalize it.

From AAA to indie titles, how game prices are decided is generally decided by the team behind its creation and marketing. Traditionally, the larger a game is, the more expensive it is with the average price of new games like Sega’s Sonic Frontiers being between $50 to $60. However, the new average may become $60 to $70 with new titles like Dead Island 2 and Redfall both being sold for $70.

AAA series will always have their reputation to justify their high prices. For example, the latest God of War game Ragnarok is still being sold for $70 and though Assassin’s Creed Valhalla is still available for $60, it is highly probable that the upcoming Assassin’s Creed Mirage will be $70 following Ubisoft’s changes.

Sega games perform well both critically and financially, and it seems the company wants them to be even more profitable. Unfortunately, the raising of game prices is a current trend in the market that Sega is strongly considering.


Will Quick is a freelance media wizard living in Spain. When he’s not gaming or writing, he’s doodling comics or whatever else pops in his head.