Report: A merger between EA and NBC Universal fell by way of a month in the past

Image through EA

Mergers and buyouts are all the fad these previous couple of years, with a number of industry-changing buyouts taking place throughout the huge spectrum of popular culture media. In January 2022, it was introduced that Microsoft was shopping for Activision Blizzard. Not lengthy after that announcement, Sony would announce its bid to buy Bungie. Another main merger was additionally set to occur however fell by way of final month. The merger would have been between Electronic Arts and NBC Universal.

Puck experiences that EA was in talks with Comcast Corporation about doubtlessly merging with NBC Universal. Puck’s report is verified by a number of sources. According to the report, Comcast CEO Brian L. Roberts has been on the lookout for potential firms for Comcast to buy to increase the corporate’s hold on the media panorama. Comcast beforehand tried to purchase Fox right beneath Disney however was outbid. The firm then did not buy Warner Bros. Media from AT&T.

For months, the media elite have been questioning what Brian Roberts, the Comcast impresario, may purchase to scale up within the content material wars. Turns out, Roberts had a plan that just about got here collectively.

New, from @DylanByers:

— Puck (@PuckNews) May 20, 2022

Things between EA and Comcast appeared to have been set at one level earlier than the deal finally fell aside final month. Puck’s report additionally claims that EA additionally had talks with Disney, Apple, and Amazon. Electronic Arts is likely one of the largest online game firms on this planet, with a web price of over $35 billion. If Comcast was in a position to get its palms on EA, it will have one of many largest collection of online game manufacturers ever. Comcast would have owned Battlefield, The Sims, Medal of Honor, Mass Effect, Dragon Age, and the complete EA Sports library that features FIFA (quickly to be EA Sports FC).

EA’s future after the fallout with Comcast is unknown presently. The firm could proceed its talks with Disney, Apple, and Amazon, and merge with any of these different firms. Both Apple and Amazon have been trying to get into the video game-making enterprise, so EA would doubtlessly be an enormous get for both firm. It’s additionally doable that EA will stay unbiased after what it skilled with Comcast.