Almost half of US console players would get Game Pass for Activision Blizzard video games, research finds

Image through Call of Duty YouTube

Game Pass is well-liked, and that’s a truth — greater than 25 million subscribers show it. That nonetheless leaves out many game customers, however a brand new research has discovered that including Activision Blizzard video games like Call of Duty to the service may convey them in.

The research comes from YouGov (through VGC), which polled 1,200 adults within the US and the identical quantity within the UK. Nearly half of all gamers in main classes would think about subscribing if Activision Blizzard video games made the leap. In the US, that’s 46% of PlayStation and Nintendo players, 42% of PC players, and 27% of cellular players; within the UK, that’s 29% of PlayStation players, 26% of Nintendo and PC players, and 20% of cellular players. Curiously, there’s additionally a substantial portion of Xbox homeowners who don’t at present subscribe to Game Pass however would for Activision Blizzard video games: 43% within the US and 48% within the UK.

The disparity between the 2 territories is fascinating, however the primary lesson right here is that many extra players would leap onto Game Pass for the Activision Blizzard library. Xbox actually desires to make that occur, and Phil Spencer already stated the service will obtain as lots of these video games as attainable. Game Pass isn’t Xbox’s solely technique, however it’s a successful one.